Social media Strategies

No more posting paralysis, no more doom scrolling, no more overwhelm,

AND NO MORE CRICKETS…

Whether you need a plan for your content in general, or specialised support for an upcoming new offer launch or sales campaign, after a House of Marz™ Strategy Session, you will come away feeling empowered (and maybe even a little bit excited!) to take on your social media, with new skills, actionable steps, and a solid plan in place.

You benefit from the advice, without the ongoing cost of a social media manager.

This service is for DIY business owners seeking clarity around their social media content or campaign strategies. This service is suited to you if you struggle to keep up with the demands of running your socials but aren’t quite ready to outsource. You are happy to continue to DIY your Social Media but need a helping hand with the how, what, and when.

Make your choice between a Content or Campaign Strategy Session below.

  • - pre-session questionnaire

    - up to 6 hours of pre-session planning

    - 2-hour workshop in-person or online

    - up to 2 hours of post-session aftercare

    - account set-up

    - bio audit

    - bio optimisation

    - account optimisation

    - content audit

    - competitor analysis

    - audience analysis

    - goals audit

    - brand voice + messaging analysis

    - 12-month content strategy

    - 12-month content calendar

    - content ideas

    - content formats

    - content allocation

    - content pillars

    - content prompts

    - engagement strategy

    - hashtag and keyword strategy

    - testimonial strategy

    - software recommendations

    - performance tracking

    - Inbox auto responder optimisation

    plus, general feedback and ideas with some bonus Stories tips, Canva tutorials, and ChatGPT prompts.

  • - pre-session questionnaire

    - up to 6 hours of pre-session planning

    - 2-hour workshop in-person or online

    - up to 2 hours of post-session aftercare

    - offer suite audit

    - 12-month offers and promotion strategy

    - 12-month launch strategy

    - relationship-based marketing strategy

    - conversion content strategy

    - marketing awareness worksheet

    - marketing ideation

    - collaboration ideation

    - promotional ideation

    plus, general feedback and ideas with some bonus Stories tips, Canva tutorials, and ChatGPT prompts.

  • Book a Content Clarity Session together with a Campaign Clarity Session and save $300

I need this

photography

Let's face it, serious socials demand quality images. Imagine your social media thriving with engaging images that capture your audience's attention, and turn your followers into paying customers.

Whether you have a once-off project or need fresh content renewed regularly throughout the year, I can bring your business to life online through captivating and engaging photography.

I specialise in high-quality photography, covering a wide range of industries; including: food, drinks, interiors, products, events, branding, and lifestyle photography, ready for social media, websites, branding, and commercial use.

    • 60-90 minute sessions

    • 30 images

    • Questionnaire (Email or Phone)

    • Creative Planning

    • Styling

    • Creative Direction

    • Prop sourcing (cost of props not included)

    • Photoshoot Brief

    • Travel within Newcastle, Port Stephens, Maitland, and the Hunter Valley

    • Curation of gallery for review

    • Culling

    • Editing

    Add on: Option to purchase the full suite of images

    • 3 x 60 minute sessions

    • 3 x 30 images

    • Questionnaire (Email or Phone)

    • Creative Planning

    • Styling

    • Creative Direction

    • Prop sourcing (cost of props not included)

    • Photoshoot Brief

    • Travel within Newcastle, Port Stephens, Maitland, and the Hunter Valley

    • Curation of gallery for review

    • Culling

    • Editing

    Add on: Option to purchase the full suite of images

    • 3 x 60-90 minute sessions

    • 3 x Galleries of 30 images

    • 3 x 15 complimentary images

    • Questionnaire (Email or Phone)

    • Creative Planning

    • Styling

    • Creative Direction

    • Prop sourcing (cost of props not included)

    • Photoshoot Brief

    • Travel within Newcastle, Port Stephens, Maitland, and the Hunter Valley

    • Curation of gallery for review

    • Culling

    • Editing

    Add on: Option to purchase the full suite of images

Packages start from $400 + GST

quote me

social media management

You’ve run out of time and you’re ready to level up! You need someone to do the social media leg work for you so you can focus on the parts of business you love.

This social media management service is tailor-made for business owners who are well and truly ready to outsource their socials to someone who not only "gets it", but will get you results.

From crafting compelling captions to creating graphics to scheduling your content, and engaging with your audience, I take it all off your hands, making your social media go from overwhelming to effortless.

  • CHOOSE BETWEEN:

    'Social Essentials' - a starter package designed to elevate your social media presence.

    - 3 x Single Posts per week

    - 3 x Stories per week

    'Social Expansion' - a growth package designed to accelerate your social media goals.

    - 2 x Single Posts per week

    - 2 x Carousel Posts per week

    - 1 x Reel per week

    - 5 x Stories per week

    Please note: prior to taking on your social media account, it is essential for me to complete a thorough audit and craft a customised strategy for your business. For this reason, a Content Clarity Session must be purchased and completed before any Social Media Management services can begin.

  • - Content Ideation

    - Content Optimisation

    - Curation of content (how it looks on the Instagram grid as a whole)

    - Custom Canva graphics

    - Human crafted captions w/ keywords

    - Hashtags

    - Content Scheduling (at your audience's most active times)

    - 1hr (structured) Basic Community Management (replying to comments + likes, and engaging with other accounts)

    - Review & Reporting

  • 'Social Sales'- $1250 - a campaign package designed to launch and promote your new offers, or seasonal promotions.

    - 10 x Single Posts

    - 10 x Stories

    - 1 x Giveaway Reel

    Please Note: For best results, it is recommended that you purchase this with a 'Campaign Clarity Session', OR purchase the Campaign Clarity + Social Sales Bundle to save $250.

  • Content Clarity + Social Essentials Bundle (Content Strategy + 1-Month Starter SMM) - (save $350)

    Content Clarity + Social Expansion Bundle (Content Strategy + 1-Month Growth SMM) - (save $350)

    Campaign Clarity + Social Sales Bundle (Campaign Strategy + SMM for your promotions) - (save $250)

Packages start from $360 + GST per week

I NEED THIS